Credits
Client: Mazda
Agency: Miguel Ivanov
Creative Director: Miguel Ivanov
Copywriter:Daria Sherstobitova
Director/DOP: Sebastian Weiland
1st AD: Anna Pushkina
Production Designer: Dennis Lischenko

Edit: Nikalay Ivanov
Production Company: Park production
Producer: Alex vasiliev
Prodction Manager:Alex Abramov
PostProduction Manager: Mikhail maganet

Design & Animation: Playd
Art Director: Platon Infante
Concept artists:Mikhail Sedov, Paul Shtyler, Dmitry Istomin, Alex Brin
Modeling:Alex Godzenko
Motion Artists: Mikhail Sedov, Paul Shtyler, Dmitry Istomin​

Mazda-6 (Commercial) by Mikhail Sedov

CREDITS:
CLIENT
Visa
PRODUCTION COMPANY
Ntropic
PRODUCERS
Laura Livingstone & Emily Avoujageli
ART DIRECTOR
Tali Oliver

DIRECTION, DESIGN & ANIMATION
Daniel Luna & Yaniv Fridman

SOUND DESIGN
Flow Audio

Visa Threat Intelligence by Daniel Luna

If you want to take a peep into our souls in one of our projects, this is it. This is the kind of project for which Le Cube exists.

Senna is more than a Formula 1 racer; for Brazilians, he is a hero, an icon of overcoming hardship, stubbornness and good character. Sadly to say, he died young, in a race in 1994. But his legacy lives on. Part of this is thanks to the Senna family who opened an NGO called “Instituto Ayrton Senna”; their mission is to help in the education of Brazilian children and keep the image of Ayrton Senna alive.

For the 2016 Olympic Games in Rio de Janeiro, the “Instituto Ayrton Senna”, together with JWT and us (Le Cube), have prepared a beautiful message from Senna to all the Brazilian olympic athletes, pointing out the importance of winning at home. Ayrton Senna lost eight times before winning the Brazilian GP, and when he did, it was with a lot of effort. Still he faced it unflinchingly.

Take a look at what is, perhaps, our masterpiece. And, always remember to do your best and put all you have to accomplish what you want, just like Senna.

lecube.tv

Senna, in the heart of Brazil by Le Cube

We approached some of our design and animation heroes to contribute to this round of Motion Corpse. They killed it!

Phil Borst 00:02 – 00:07, Jorge R. Canedo Estrada 00:07 – 00:12, Al Boardman 00:12 – 00:17, Andrew Embury 00:17 – 00:22, and Ariel Costa 00:22 – 00:27

Sound and Music by: Wesley Slover / Sono Sanctus

PROJECT FILES: http://ift.tt/1XRjtS4

If you would like to participate in a round of Motion Corpse, email motioncorpse@tdr.nyc

Motion Corpse No. 14 by Motion Corpse

This commercial was created for internet provider who was giving away pebble classic watch for every client. So the whole commercial aesthetic was based on smartwatch display graphics. One of the main goals of the project was to promote long lasting battery (7 days) of the watch. It was a lot of fun working on this project as I have never tried pixel art before, and during the process learned a lot about this amazing style.

Client: INIT
Directed by: Other Peter
Illustration: Anya Protsenko, Other Peter
Animation: Other Peter
Sound: Kai von Glasow

INIT + PEBBLE by Other Peter